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Daniel Perrin
Daniel Perrin is professor of applied linguistics, Dean of the School of Applied Linguistics IAM of the Zurich University of Applied Sciences (Winterthur, Switzerland), President of the International Association of Applied Linguistics AILA and co-editor of the International Journal of Applied Linguistics InJAL and of the de Gruyter Handbook of Applied Linguistics series. His main areas of research and teaching are media linguistics, text linguistics, methodology of applied linguistics, text production research and analysis of language use in the media and in professional communication. Daniel Perrin worked as a journalist and writing coach before his academic career and is still engaged in training and coaching media and communication professionals.