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Marta Zampa

Marta Zampa is research associate at the Zurich University of Applied Sciences (Winterthur, Switzerland) and lecturer at the Università della Svizzera italiana (Lugano, Switzerland). Her research is focused on the intersection of argumentation theory and media linguistics. In her Ph.D. dissertation, she investigated argumentative practices in the newsroom, especially in decision-making, at different levels of news production. She is currently working on the relationship between argumentation and narration in journalistic writing and on argumentation and framing in political communication and multimodal campaigns.


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