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Ingrid Paus-Hasebrink
Dr. Ingrid Paus-Hasebrink is Head of the Department for Communications at the University of Salzburg, Full Professor for Audio-Visual Communication and responsible for the programme Audio-Visual and Digital-Electronic Communication. Her research field in general includes analyses of audio-visual content (television, radio, film, internet), genres and formats as well as audience and reception. Particular interest has been paid to young audiences and to media content targeted at children and young people. Media education, media literacy and the protection of minors in the evolving so-called information society have been a focus of research. Recently, different aspects of technical convergence have become a specific focus. This includes social and economic aspects of cross-media strategies and the role of internet content connected to television programmes.