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Jenny Mercer
Jenny Mercer is a principal lecturer in the Department of Applied Psychology at Cardiff Metropolitan University. She is an enthusiastic advocate of applying qualitative approaches to psychology, and has a publication history which spans may of the cognate discipline areas. She is particularly interested in using interpretative phenomenological analysis as a mode of experiential inquiry. This idiographic approach has facilitated research questions about unconventional topic areas, which are not always widely discussed, of which this paper is an example.