Search
Müge Öztunç
Müge Öztunç worked as head of marketing in different industries and multinational companies. During her career, she has launched many new products and established new brands and devised marketing strategies. She is currently assistant professor at Istanbul Aydin University. She has a Ph.D. in communication at Istanbul Bilgi University, MS in public relations at Ege University and MBA in production management and marketing at Marmara University. Key areas of study are lifestyles, globalization and consumer culture, marketing communication, social classes and lifestyle segmentation.
Contact: Istanbul Aydin University, Florya Yerleşkesi Besyol, Mah.Inonu Cad. No: 38, Sefakoy-Kuçukçekmece, İstanbul, Turkey.